Matt Roclawski, TTG Media managing director, added he was delighted to announce the brand new DEI award as a part of TTG Media’s mission to construct a better, higher, fairer journey business. “We’re all on this journey collectively – by placing DEI on the centre of our companies, our campaigns and journey experiences, we’re going to obtain nice issues collectively,” stated Roclawski.
The 32 classes spanned promoting, advertising and marketing, sponsorship and branding throughout shopper and commerce media, extending to audio promoting, brochures, digital, social media influencer advertising and marketing, video, movie and TV, occasion stunt/experiential efforts.
TruTravels triumphed within the Affinity Advertising and marketing and Sponsorship class with its Neighborhood Model Partnerships marketing campaign, which the judges stated established the model as a market chief within the UK feminine journey group, and achieved a 1,627% gross sales uplift.
The highest B2B Marketing campaign went to the Youth Hostels Affiliation’s Colleges Advertising and marketing Marketing campaign with the Schooling Firm, an effort that attracted greater than 200 new colleges to ebook with the YHA in opposition to a goal of 150 and helped safe bookings price greater than £1.9 million versus a goal of £900,000.
Matt Roclawski, TTG Media managing director, added he was delighted to announce the brand new DEI award as a part of TTG Media’s mission to construct a better, higher, fairer journey business. “We’re all on this journey collectively – by placing DEI on the centre of our companies, our campaigns and journey experiences, we’re going to obtain nice issues collectively,” stated Roclawski.
The 32 classes spanned promoting, advertising and marketing, sponsorship and branding throughout shopper and commerce media, extending to audio promoting, brochures, digital, social media influencer advertising and marketing, video, movie and TV, occasion stunt/experiential efforts.
TruTravels triumphed within the Affinity Advertising and marketing and Sponsorship class with its Neighborhood Model Partnerships marketing campaign, which the judges stated established the model as a market chief within the UK feminine journey group, and achieved a 1,627% gross sales uplift.
The highest B2B Marketing campaign went to the Youth Hostels Affiliation’s Colleges Advertising and marketing Marketing campaign with the Schooling Firm, an effort that attracted greater than 200 new colleges to ebook with the YHA in opposition to a goal of 150 and helped safe bookings price greater than £1.9 million versus a goal of £900,000.